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Leads

How to Manage Your Lead Flow (and Why It’s Important)

Understanding and managing your lead flow is an important step in being successful with HomeAdvisor. Staying on top of your leads will not only save you time, money and frustration, but it will also help you make the most of your membership.

Here are a few ways to make the process of managing your lead flow a little bit easier:

#1 | Manage Your Lead Volume and Budget

You can manage your lead volume and budget by adjusting your service offerings, ZIP code coverage and spend target. You can also set your profile to “busy” and pause and un-pause your leads according to the amount of new business you can handle. It’s easy to make changes to these settings in your account, or by calling Customer Care at (877) 947-3639.

#2 | Check Service Offerings and ZIP Code Coverage

If it appears that you’re receiving incorrect leads, first confirm that your service offerings and ZIP code coverage are set up correctly. You can modify them as needed in the Pro App to ensure you’re receiving exactly the kinds of leads you want. And you can also adjust your service offerings and/or ZIP code coverage to cast a wider (or smaller) net for leads as needed.

Note: If you believe you received a lead in error, you may qualify for a lead credit. Simply submit a credit request from the Pro App or call Customer Care at (877) 947-3639.

#3 | Keep Track of Your Spend Target

Spend targets are the estimated dollar amounts that you would like HomeAdvisor to try to meet when sending you leads. Your spend target is not meant to be a hard cap, but rather an estimated monthly spending goal. Keep track of these targets and adjust them as needed to stay on top of your lead flow.

Note: Instant Booking leads and all opportunity types are charged outside of your spend target.

#4 | Turn Your Profile to “Busy”

If you’re too busy to take on certain types of work, you can turn your profile to “busy.” Changing this setting reduces the tasks and ZIP code coverage you offer, presenting fewer options than a standard profile. This allows you to choose the types of leads you do and don’t want to receive right now.

#5 | Try Using Opportunity Leads

Opportunities allow you to take on extra projects in addition to your auto-accepted leads. When you receive an opportunity, you can review the project details before accepting or declining. You only pay if you choose to accept the connection.

Note:

  • Opportunities are not guaranteed jobs.
  • These leads are charged outside of your monthly spend target.
  • Switching to your profile to “busy” does not affect the opportunities you’ll receive.

#6 | Pause and Un-pause Leads

If you’d like to take a break, you can pause leads by changing your settings or by calling Customer Care at (877) 947-3639. When you pause leads from the Pro app, they will only stay paused for 48 hours. You can un-pause your leads when you’re ready to start receiving them again.


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